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X-WR-CALDESC:Events for B2B eCommerce Association
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DTSTART;TZID=UTC:20260121T110000
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DTSTAMP:20260814T111121
CREATED:20251209T063802Z
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SUMMARY:How to Select a PIM Platform: A Practical Guide for Distributors and Manufacturers
DESCRIPTION:If you’ve ever tried to evaluate a PIM (Product Information Management) platform\, you already know the hard part isn’t the tech — it’s the context. \nMost teams don’t need a long list of features.\n They need clarity on what matters to their business. \nIn this practical\, no-fluff webinar\, Jason Hein (B2B eCommerce Association) and Ben Adams (Co-Founder\, Start With Data) break down how to evaluate PIM systems through the lens of how your products are bought\, used\, and sold — not just how they’re stored. \nWhat You’ll Learn:\n\nWhen a spreadsheet stops working — and when a PIM actually helps\nHow to map your product content needs to your customer experience\nWhat to look for (and what to ignore) in vendor demos\nHow to avoid over-engineering your data model before your team is ready\nThe tradeoffs between “lightweight” and “enterprise” PIM tools\n\nYour Instructors:\nJason Hein – Senior Advisor at the B2B eCommerce Association and longtime leader in product content\, taxonomy\, and search strategy for B2B\n Ben Adams – Co-Founder of Start With Data\, helping manufacturers\, distributors\, and retailers plan\, implement\, and maximize value from PIM and MDM investments \nTogether\, they bring deep implementation experience across electrical\, industrial\, MRO\, and healthcare verticals — and a healthy dose of honesty about what works (and what doesn’t). \nWho Should Attend:\n\nDistributors and manufacturers considering or re-evaluating a PIM\nDigital leaders trying to scale product data efforts\nIT\, eCommerce\, and merchandising teams who need to align around a shared roadmap\nAnyone tasked with “cleaning up product content” and wondering where to begin
URL:https://v2clone.b2bea.org/event/how-to-select-a-pim-platform-a-practical-guide-for-distributors-and-manufacturers
LOCATION:Live on Zoom
ATTACH;FMTTYPE=image/png:https://media.b2bea.org/app/uploads/2025/12/How-To-Select-PIM-platform-for-B2B-1.png
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DTSTART;TZID=America/New_York:20260121T110000
DTEND;TZID=America/New_York:20260121T120000
DTSTAMP:20260814T111121
CREATED:20251229T001615Z
LAST-MODIFIED:20251229T001904Z
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SUMMARY:Transforming B2B Complexity into Competitive Advantage
DESCRIPTION:About:\nIn B2B eCommerce\, complexity kills growth. When buyers juggle multiple sites and fragmented workflows\, they don’t just abandon carts — they abandon brands. \nParts Town\, the leading distributor of genuine OEM foodservice and commercial kitchen parts\, faced this challenge early. Rather than investing millions in warehouses and inventory\, they made a strategic pivot: launching a curated marketplace with Mirakl. \nThe results? A one-stop shop that expanded into adjacent categories (HVAC\, janitorial\, residential appliances)\, increased order frequency and basket size\, and delivered 600% GMV growth — all while maintaining a seamless\, single-brand experience. \nJoin Maria Turavani\, Director of Marketplace at Parts Town\, to discover how marketplace strategy became their force multiplier for growth\, M&A\, and customer experience — without traditional CapEx. \nWhat You’ll Learn:\nTurn demand signals into revenue opportunities: Use real search data to validate category expansion before you fund inventory \nScale without channel conflict: Implement pricing governance and geolocation rules that protect existing relationships \nRethink B2B fulfillment: Explore innovative models — including dealer networks — that improve SLAs without adding fixed assets \nDe-risk M&A with a marketplace “test bed”: Identify and acquire high-performing sellers with proven unit economics before you invest \nHosts:\nMaria Turavani\, Director of Marketplace at Partstown\nHaanee Monem\, Director of Client Success at Mirakl
URL:https://v2clone.b2bea.org/event/transforming-b2b-complexity-into-competitive-advantage
LOCATION:Live on Zoom
ATTACH;FMTTYPE=image/png:https://media.b2bea.org/app/uploads/2025/12/PartsTown-Webinar-B2B-EA-promo-Header.png
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260122T110000
DTEND;TZID=America/New_York:20260122T120000
DTSTAMP:20260814T111121
CREATED:20260114T142537Z
LAST-MODIFIED:20260212T182308Z
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SUMMARY:[ON DEMAND WEBINAR] Building a Best-of-Breed B2B Stack: Exploring Digital Transformation with Wastequip
DESCRIPTION:Find the recording of this webinar here!  \nJoin Americaneagle.com\, Salsify\, and OroCommerce to dive into the compelling B2B Product Experience Management (PXM) success story of Wastequip\, a leading global manufacturer! \nHear directly from Kevin Creese\, Director of Ecommerce at Wastequip and learn how they overcame disparate systems and decentralized data by partnering with best-in-class vendors to centralize product information\, accelerate go-to-market speed\, and ensure data accuracy. \nWhat You Will Learn: \n\nStrategic Goal Setting: How Wastequip formed and measured their critical e-commerce goals.\nOvercoming Blockers: Valuable insights on the various roadblocks faced during their digital transformation and the importance of effective change management.\nTech Stack for Success: The blueprint for building a “best-of-breed” B2B tech stack to drive significant e-commerce growth.\n\nWhether you’re leading a B2B or B2C ecommerce strategy\, don’t miss this opportunity to gain actionable insights from experts in the industry! Register here.
URL:https://v2clone.b2bea.org/event/building-a-best-of-breed-b2b-stack-exploring-digital-transformation-with-wastequip
LOCATION:Zoom Webinar
ATTACH;FMTTYPE=image/png:https://media.b2bea.org/app/uploads/2026/01/WastequipWebinar_WithAllLogos.png
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