Become a B2BEA Member
Join our global network and community of B2B Professionals who want to succeed in ecommerce and digital transformation
PROFESSIONALS
For B2B Professionals looking to level up in eCommerce and digital transformation.
Teams & Corporate
Get membership, access, and training for any-sized team or business.
Level Up Your Team in B2B eCommerce
Memberships include access to the following foundational ecommerce courses that help you and your team boost your skills and capabilities.
Kickstart Your Team's Foundational Knowledge in B2B eCommerce B2B eCommerce Professional: Level 1 Certification
Equip your organization with a deep understanding of the evolving B2B landscape. This course delivers the essential knowledge of eCommerce fundamentals, ensuring alignment across all teams. Perfect for setting the stage for long-term success, this foundational training covers vital concepts, strategies, and best practices.
Members get special pricing to become certified.
Foundations of B2B eCommerce
This foundational course is designed for professionals and teams looking to learn the essential concepts and strategies of B2B eCommerce.
Foundations of Modern B2B Sales
How Customer Expectations Are Changing and What Sales Teams Need to Know Now
In a world where B2B buyers research before they reach out and reorders happen after hours, the rules of sales are shifting.
This short course video series is designed for B2B sales professionals who want to stay ahead of that shift. It’s not about replacing relationships with technology. It’s about understanding how digital has changed where relationships start and where sales still matter most.
Ecommerce Product Content Essentials
Product content is the backbone of your digital customer experience. We'll break down why content, not technology, drives conversion. Learn how to prioritize, structure, and scale content that helps B2B buyers take action.
Customer Adoption Training
Winning in B2B eCommerce isn’t just about software solutions, it’s about ensuring your clients’ customers adopt them. This course equips vendors and agencies with the strategies to help clients onboard, engage, and retain customers. Master the frameworks that drive adoption, optimize digital experiences, and fuel growth. When your clients succeed, so do you.
Frequently Asked Questions
The professional membership option is for individuals working in manufacturing, distribution, and retail businesses. If you sell software or services, please visit our Vendor Membership page.