Insights & advice

Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.

The AI Advantage

The AI Advantage: Elevating B2B Operations for Distributors and Manufacturers

If you are interested in the deck – here you go In this webinar,…

Kyler Nixon

The Unlikely Traits of a Modern B2B eCommerce Brand with Kyler Nixon

In a world where customer acquisition is harder (and more expensive) than ever, the…

5 Lessons Learned from the B2B eCommerce in France Webinar 7

5 Lessons Learned from the B2B eCommerce in France Webinar

B2B eCommerce is evolving rapidly, and regional insights are crucial for businesses looking to…

Caroline Ernst

Why Distributors Need Better Product Data? with Caroline Ernst

If you think product content is just for eCommerce, think again. According to Caroline…

three business people smiling

Beyond the Website: Driving Real Customer Adoption in B2B eCommerce

You launched your eCommerce site. You made the investment. Maybe even trained your team….

Episode 2 Anthony Testa

How to Build a World-Class Product Content Team: Insights from Anthony Testa

In B2B commerce, content isn’t just about marketing, it’s infrastructure. Without clean, structured, and…

B2BEA Blog Post Images

Why B2B eCommerce Projects Fail

As the new year kicks off, many B2B companies—especially small and mid-sized businesses—are diving…

Episode 1

B2B Buying is Changing – Are You?

Not All Buyers Are Created Equal Sam Aldinger of Fastenal dropped a foundational reminder:…

Nick Pericle Thumbnail

AI Will Replace Your Job? Not So Fast Says Nick Pericle

Why the future of B2B starts with individual transformation, not enterprise rollout. The AI…

B2B eCommerce Trends & Predictions for Future 23

B2B eCommerce Trends & Predictions for Future

We’re excited to share this exclusive report on the state of B2B eCommerce and…

Behind the Scenes in the B2BEA US HQ!

Behind the Scenes in the B2BEA US HQ!

Snow may have blanketed Greenville, South Carolina, but inside the B2BEA U.S. headquarters, things…

Navigating Digital Transformation with Allen Rigby at NHP Electrical Engineering Products 33

Navigating Digital Transformation with Allen Rigby at NHP Electrical Engineering Products

In today’s fast-paced digital world, B2B companies face a common challenge: delivering an efficient,…