Pivotal Trends and Predictions in B2B Digital Commerce in 2026

The gap between B2B leaders and laggards is widening — and in 2026, it’s set to grow even faster.

Why? Agentic AI.

AI is no longer experimental. It’s already reshaping B2B commerce, from internal productivity to customer experience. And the organizations pulling ahead aren’t just adopting tools; they’re building AI readiness.

In the fourth edition of our white paper, we go beyond trends and predictions. We provide the strategic context you need to understand how agentic AI, evolving buyer expectations and accelerating digital maturity will redefine B2B commerce in 2026.

Explore real-world stories from B2B leaders, along with expert insights, trends and predictions from commercetools.